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Experiments in Advisor Marketing

Apr 28, 2020

It's no secret that podcasting is REALLY popular.

In fact, there are now over one million podcasts!

Recording and publishing audio is easy.

Creating a high-quality podcast with a growing base of raving fans is another story.

That's why I asked two podcasting pro's, Mathew Passy and Benjamin Brandt, to help me with today's episode.

We cover:

  • Equipment you need to host a studio-quality podcast
  • Resources for how to DIY the editing & production process
  • Common mistakes and pitfalls to avoid
  • Tips for growing and marketing your podcast
  • How to turn raving fans into clients

We also talk about best practices for recording remotely, an extremely timely topic given the state of our world.

If you're a financial advisor who wants to start a podcast or take your existing show to the next level, this episode is for you.